Summary

WiseGuyReports.com adds "Proximity Marketing Market 2019 Global Analysis, Growth, Trends and Opportunities Research Report Forecasting to 2024" reports to its database.

Proximity marketing is the localized wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so.

North America held the largest share of the proximity marketing market in 2017, whereas APAC is expected to register the highest growth rate in this market between 2018 and 2023. The increase in smartphone penetration, availability of mobile Internet, growing use of mobile applications & mobile web, and introduction of 4G network by the carriers are some of the factors responsible for the dominance of North America in the market.

This report focuses on the global Proximity Marketing status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Proximity Marketing development in United States, Europe and China.

The key players covered in this study

Google

Microsoft

Apple

Zebra Technologies

Qualcomm

Inmarket

Swirl Networks

Shopkick

Estimote

Unacast

Bluvision

Roximity

Proxama

Scanbuy

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Market segment by Type, the product can be split into

Wi-Fi

BLE Beacon

Near Field Communication (NFC)

GPS Geofencing

Others

Market segment by Application, split into

Retail & E-Commerce

Healthcare

Infrastructural

BFSI

Others

Market segment by Regions/Countries, this report covers

United States

Europe

China

Japan

Southeast Asia

India

Central & South America

The study objectives of this report are:

To analyze global Proximity Marketing status, future forecast, growth opportunity, key market and key players.

To present the Proximity Marketing development in United States, Europe and China.

To strategically profile the key players and comprehensively analyze their development plan and strategies.

To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Proximity Marketing are as follows:

History Year: 2014-2018

Base Year: 2018

Estimated Year: 2019

Forecast Year 2019 to 2025

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

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Major Key Points in Table of Content

1 Report Overview

1.1 Study Scope

1.2 Key Market Segments

1.3 Players Covered

1.4 Market Analysis by Type

1.4.1 Global Proximity Marketing Market Size Growth Rate by Type (2014-2025)

1.4.2 Wi-Fi

1.4.3 BLE Beacon

1.4.4 Near Field Communication (NFC)

1.4.5 GPS Geofencing

1.4.6 Others

1.5 Market by Application

1.5.1 Global Proximity Marketing Market Share by Application (2014-2025)

1.5.2 Retail & E-Commerce

1.5.3 Healthcare

1.5.4 Infrastructural

1.5.5 BFSI

1.5.6 Others

1.6 Study Objectives

1.7 Years Considered

2 Global Growth Trends

2.1 Proximity Marketing Market Size

2.2 Proximity Marketing Growth Trends by Regions

2.2.1 Proximity Marketing Market Size by Regions (2014-2025)

2.2.2 Proximity Marketing Market Share by Regions (2014-2019)

2.3 Industry Trends

2.3.1 Market Top Trends

2.3.2 Market Drivers

2.3.3 Market Opportunities

.....

12 International Players Profiles

12.1 Google

12.1.1 Google Company Details

12.1.2 Company Description and Business Overview

12.1.3 Proximity Marketing Introduction

12.1.4 Google Revenue in Proximity Marketing Business (2014-2019)

12.1.5 Google Recent Development

12.2 Microsoft

12.2.1 Microsoft Company Details

12.2.2 Company Description and Business Overview

12.2.3 Proximity Marketing Introduction

12.2.4 Microsoft Revenue in Proximity Marketing Business (2014-2019)

12.2.5 Microsoft Recent Development

12.3 Apple

12.3.1 Apple Company Details

12.3.2 Company Description and Business Overview

12.3.3 Proximity Marketing Introduction

12.3.4 Apple Revenue in Proximity Marketing Business (2014-2019)

12.3.5 Apple Recent Development

12.4 Zebra Technologies

12.4.1 Zebra Technologies Company Details

12.4.2 Company Description and Business Overview

12.4.3 Proximity Marketing Introduction

12.4.4 Zebra Technologies Revenue in Proximity Marketing Business (2014-2019)

12.4.5 Zebra Technologies Recent Development

12.5 Qualcomm

12.5.1 Qualcomm Company Details

12.5.2 Company Description and Business Overview

12.5.3 Proximity Marketing Introduction

12.5.4 Qualcomm Revenue in Proximity Marketing Business (2014-2019)

12.5.5 Qualcomm Recent Development

12.6 Inmarket

12.6.1 Inmarket Company Details

12.6.2 Company Description and Business Overview

12.6.3 Proximity Marketing Introduction

12.6.4 Inmarket Revenue in Proximity Marketing Business (2014-2019)

12.6.5 Inmarket Recent Development

12.7 Swirl Networks

12.7.1 Swirl Networks Company Details

12.7.2 Company Description and Business Overview

12.7.3 Proximity Marketing Introduction

12.7.4 Swirl Networks Revenue in Proximity Marketing Business (2014-2019)

12.7.5 Swirl Networks Recent Development

12.8 Shopkick

12.8.1 Shopkick Company Details

12.8.2 Company Description and Business Overview

12.8.3 Proximity Marketing Introduction

12.8.4 Shopkick Revenue in Proximity Marketing Business (2014-2019)

12.8.5 Shopkick Recent Development

12.9 Estimote

12.9.1 Estimote Company Details

12.9.2 Company Description and Business Overview

12.9.3 Proximity Marketing Introduction

12.9.4 Estimote Revenue in Proximity Marketing Business (2014-2019)

12.9.5 Estimote Recent Development

12.10 Unacast

12.10.1 Unacast Company Details

12.10.2 Company Description and Business Overview

12.10.3 Proximity Marketing Introduction

12.10.4 Unacast Revenue in Proximity Marketing Business (2014-2019)

12.10.5 Unacast Recent Development

12.11 Bluvision

12.12 Roximity

12.13 Proxama

12.14 Scanbuy

Continued….